Wednesday, July 30, 2008

Cult Classic: Shu Uemura eyelash curler

It takes more than a medley of innovative mascara formulas and wands to get fab lashes. Those on the mission for truly dramatic peepers can reap from the benefits of an eyelash curler. Using a curler helps pick up and separate droopy, pin-straight lashes – creating an up-swept curve, opening up the eye area and amplifying the flirty, batty appeal. Shu Uemura, legendary Japanese makeup artist and international icon in the beauty industry, engineered perhaps the perfect eyelash curler. The shu uemura eyelash curler, a makeup addict must-have, is designed to fit every eye shape, including Asian eyes, and those with less-than-ample set of lashes. The “mushroom” shaped, rounded silicone pad forms a curved angle, instead of a crimped, zigzag effect produced with square pads. What sets this curling tool apart from the bunch is quality (the difference is noticeable), attention to balance of the contour cage and ergonomic handles for precise pressure. For wider, brighter, awake-looking eyes, open the curler and position it snugly to base of upper lash roots (make sure lashes are mascara-free), slowly squeeze handles to clamp and hold (about 10 to 15 seconds is enough) and gently release and repeat. Best part: with my shu uemura, my lashes stay curled throughout the day.